Market, Industry, and Company Research

The market, industry, and company research process includes the systematic identification, collection, analysis and distribution of information for the purpose of knowledge development and decision making. In order to assess the current strategy of a company, and its appropriateness and potential for success, you must understand the dynamics of the industry in which the company competes.  While we often take for granted that this is easy to do, it is hard and does takes a great deal of thought and analysis. We have compiled a comprehensive collection of information and data sources that will make your task far easier.

 

Ten Steps To Market and Industry Intelligence

 

Step 1: Identify the Industry

Step 2: Locate Industry Surveys, Overviews & Reports

Step 3: Find Current News and In-depth Articles About the Industry

Step 4: Visit Industry Web sites and Leading Industry and Trade Associations

Step 5: Look for Business-to-Business Marketplaces

Step 6: Make a List of Leading Companies

Step 7: Find Market Share Data and Other Industry Statistics

Step 8: Use Annual Reports from Leading Companies to Gain Industry Insight

Step 9: Compare Company/Industry Norms and Financial Ratios

Step 10: Putting It All Together
The Industry Information Center is designed to be an up-to-date list of the most important sources for industry analysis. Now that you are familiar with the key databases and selected Web sites that are important for industry research you can use the Industry Information Center as a short cut to industry information. When the Library acquires new databases they will be posted on this guide.

 

Sources: Revealed in the Subscription Members Area Only

Source 1 (Global)

Statistical data about each industry, such as its size, revenues, and market dynamics

Source 2 (Global)

Statistical data about each industry, such as its size, revenues, and market dynamics

Source 3 (USA)

Summary of statistics on not only business, and industry but also the social and demographic factors of the United States.

Source 4 (USA)

Data contain the number of firms, number of establishments, employment, receipts, and annual payroll for employment size of firm categories by location and industry.

Source 5 (Global)

Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors

Source 6 (USA)

Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors

Source 7 (Global)

Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors

Source 8

Statistical data about each industry, such as its size, revenues, and market dynamics

Source 9 (Global)

A company's history can be just as relevant as its current stock price. Read all about the development of the world's top companies from Acciona to Zomba. Entries include timelines, lists of principal subsidiaries and competitors, and bibliographies for further reading.

Source 10 (Global)

Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors

Source 11 (Global)

Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors

Source 12

Statistical data about each industry, such as its size, revenues, and market dynamics

Source (Global)

Data about the company you are studying, and a few of its key competitors, including both strategic information and financial performance data

  1. Source 13
  2. Source 14
  3. Source 15
Business Publications Search (Global)
  1. Source 16
  2. Source 17
  3. Source 18
  4. Source 19
  5. Source 20
  6. Source 21
  7. Source 22

 

 

Assessing The Current Position

Identifying The Desired Position

Evaluating Strategic Gaps

Formulating Strategies & Actions

Traditional Planning Problems

Determinants of Successful Plans 

Take "The Company's Planning Pulse"

Organize For Strategic Planning

Develop A Detailed Work Plan

Conducting The Planning Process

Strategic Plan Builder

Option 1
Option 2
Option 3
Option 4


Strategic Planning Process Workplan

Running the Planning Session Guides

Strategic Business Plan Workbook

SWOT Analysis Model-I

SWOT Analysis Model-II

Environment Analysis Model-I

Strategic Plan Report Writer-I

Strategic Plan Report Writer-II

Competitive Analysis Model-I

Competitive Analysis Model-II

Facilitator's Guide To
Conducting Great Meetings

Financial Analysis Model

Change Management Plan Builder

Market, Industry, and Company Research!

Presentation and Report Charts and Graphics - Big Time Saver!

New Business, Product, and Startup Ideas

NO PREVIEWS

Sample Completed Strategic Plans

Strategic Planning Course

Project Tracking Dashboard


Weekly Project Tracking

 

 

 
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